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Clean Makeup

Collection by Beautycounter • Last updated 3 days ago

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A safer, cleaner, high-performance line of lip colors, foundations, bronzers and more. Because beauty should be good for you.

Beautycounter
Just setting the tone for the week. 💄 How 'bout you?
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Sheer Genius Conditioning Lipstick

Just setting the tone for the week. 💄 How 'bout you?

Our LA store in full effect. ✨ Have you popped in yet?

Abbot Kinney

Our LA store in full effect. ✨ Have you popped in yet?

Primed for whatever the week throws our way. 💪

Sheer Genius Conditioning Lipstick

Primed for whatever the week throws our way. 💪

Good morning from us and our entire drawer filled with #betterbeauty. 🌞

Better Beauty

Good morning from us and our entire drawer filled with #betterbeauty. 🌞

A sneak peek into one of our many makeup bags. 🔍 ✔️ The Better Blender ✔️ Skin Twin Creamy Concealer ✔️ Brilliant Brow Gel ✔️ Countermatch Adaptive Moisture Lotion ✔️ Countersun Daily Sheer Defense For Face - SPF 25

Better Beauty

A sneak peek into one of our many makeup bags. 🔍 ✔️ The Better Blender ✔️ Skin Twin Creamy Concealer ✔️ Brilliant Brow Gel ✔️ Countermatch Adaptive Moisture Lotion ✔️ Countersun Daily Sheer Defense For Face - SPF 25

From lipsticks and bronzers to blushes and foundations—this is clean, high-performance makeup. Choose color that cares.

Choose Color That Cares

From lipsticks and bronzers to blushes and foundations—this is clean, high-performance makeup. Choose color that cares.

Sheer Genius is the ultimate everyday lipstick. No cap. 💄

Sheer Genius Conditioning Lipstick

WE ARE BEAUTYCOUNTER | One by one, we are leading a movement to a future where all beauty is clean beauty. We are powered by people, and our collective mission is to get safer products into the hands of everyone. Formulate, advocate, & educate—that’s our motto for creating products that truly perform while holding ourselves to unparalleled standards of safety. Why? It’s really this simple: beauty should be good for you. | OUR CLEAN PROMISE | We take safety seriously. Over 1,800…

Buildable, lasting coverage + skin-improving benefits over time? Skin Twin is a win-win. 🏆

Skin Twin Featherweight Foundation

WE ARE BEAUTYCOUNTER | One by one, we are leading a movement to a future where all beauty is clean beauty. We are powered by people, and our collective mission is to get safer products into the hands of everyone. Formulate, advocate, & educate—that’s our motto for creating products that truly perform while holding ourselves to unparalleled standards of safety. Why? It’s really this simple: beauty should be good for you. | OUR CLEAN PROMISE | We take safety seriously. Over 1,800…

Unlike Bennifer, these steadfast #betterbeauty faves are oldies but goodies. 💘 Sheer Genius Conditioning Lipstick 💘 Dew Skin Tinted Moisturizer with SPF 20 💘 Brilliant Brow Gel 💘 Color Define Brow Pencil

Clean Makeup

Unlike Bennifer, these steadfast #betterbeauty faves are oldies but goodies. 💘 Sheer Genius Conditioning Lipstick 💘 Dew Skin Tinted Moisturizer with SPF 20 💘 Brilliant Brow Gel 💘 Color Define Brow Pencil

❔Clean beauty quiz: Which of these should be the first step in your #betterbeauty routine?

Clean Beauty Routine

❔Clean beauty quiz: Which of these should be the first step in your #betterbeauty routine?

If it’s in @ lindsay_dahl’s bag, you know it’s good. 👆 Our Head of Social Mission reveals the everyday clean beauty essentials she can't be without. 🏆 Clean Makeup, Dahl, Beauty Essentials, Clean Beauty, Bronzer, Lip Colors, Lotion, Skin Care, Cleaning

Everyday Clean Beauty Essentials

If it’s in @ lindsay_dahl’s bag, you know it’s good. 👆 Our Head of Social Mission reveals the everyday clean beauty essentials she can't be without. 🏆

There’s a Color Intense Lipstick shade for that. Which one is your weekend go-to? 💄 Twilight 💄 Brunch 💄 Garden Party 💄 9 to 5 💄 First Date Clean Makeup, Which One Are You, Lipstick Shades, Bronzer, Lip Colors, Twilight, Brunch, Good Things, Beauty

Color Intense Lipstick

Vibrant, statement-making color. An industry-leading standard of safety. Introducing the first long-wearing, one-swipe lipstick by Beautycounter. Eight all-new shades ranging from naturally nude to intense red deliver the rich color payoff and luxe satin finish you want, with the safety you deserve. Creamy formula moisturizes so lips feel soft and smooth, never dry and uncomfortable. Natural peppermint oil delivers a subtly refreshing flavor. | Color Intense Lipstick (Moisturizes, One-Swipe…

We call this Color Intense Lipstick shade “Girls’ Night” for a reason. 💄 What would you name it? No wrong answers. 😉 Clean Makeup, Lipstick Shades, Girls Night, Lip Colors, Swatch, Girls Night In, Ladies Night

Color Intense Lipstick - Girls' Night Swatch

Vibrant, statement-making color. An industry-leading standard of safety. Introducing the first long-wearing, one-swipe lipstick by Beautycounter. Eight all-new shades ranging from naturally nude to intense red deliver the rich color payoff and luxe satin finish you want, with the safety you deserve. Creamy formula moisturizes so lips feel soft and smooth, never dry and uncomfortable. Natural peppermint oil delivers a subtly refreshing flavor. | Color Intense Lipstick (Moisturizes, One-Swipe…

Let’s face it, it’s hard to choose between these #betterbeauty best sellers. Is it a Dew Skin or Skin Twin type of day (or both)? 🤔 Clean Makeup, Tinted Moisturizer, Broad Spectrum, Bronzer, Lip Colors, Lotion, Twins, Foundation, Cleaning

Dew Skin + Skin Twin

Let’s face it, it’s hard to choose between these #betterbeauty best sellers. Is it a Dew Skin or Skin Twin type of day (or both)? 🤔

Stare-worthy definition. These eyeliner pencils feature smooth, stay-put pigments that glide on gently and seamlessly, thanks to rosemary leaf extract, a natural antioxidant, and sunflower oil, which gives the color its creamy, emollient feel. They also include a smudge tip, so you can easily perfect any line or smoke out the color. Clean Makeup, Sunflower Oil, Pencil Eyeliner, Bronzer, Smudging, Lip Colors, Smooth, Eyes, Natural

Color Outline Eye Pencil

These eyeliner pencils feature smooth, stay-put pigments that glide on gently and seamlessly, thanks to rosemary leaf extract, a natural antioxidant, and sunflower oil, which gives the color its creamy, emollient feel.

Vibrant, statement-making color. An industry-leading standard of safety. Introducing the first long-wearing, one-swipe lipstick by Beautycounter. Eight all-new shades ranging from naturally nude to intense red deliver the rich color payoff and luxe satin finish you want, with the safety you deserve. Creamy formula moisturizes so lips feel soft and smooth, never dry and uncomfortable. Natural peppermint oil delivers a subtly refreshing flavor. Peppermint Oil, Clean Makeup, Vegan Beauty, Satin Finish, Natural Makeup, Lip Colors, Safety, Vibrant, Smooth
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Color Intense Lipstick

Vibrant, statement-making color. An industry-leading standard of safety. Introducing the first long-wearing, one-swipe lipstick by Beautycounter. Eight all-new shades ranging from naturally nude to intense red deliver the rich color payoff and luxe satin finish you want, with the safety you deserve. Creamy formula moisturizes so lips feel soft and smooth, never dry and uncomfortable. Natural peppermint oil delivers a subtly refreshing flavor. | Color Intense Lipstick (Moisturizes, One-Swipe…