Digital activation ideas

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Augmented Reality (AR) is a powerful tool that brands can leverage today to enhance their promotional strategies and customer experiences. By creating interactive and personalised experiences, AR captures audience attention, drives engagement, awareness, and sales. Here are ten we love!  #augmentedreality #brandexperices #creativeadvertising #technology

Augmented Reality (AR) is a powerful tool that brands can leverage today to enhance their promotional strategies and customer experiences. By creating interactive and personalised experiences, AR captures audience attention, drives engagement, awareness, and sales. Here are ten we love! #augmentedreality #brandexperices #creativeadvertising #technology

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a woman standing in front of a large screen with an ad on it's side

Our picks for top brand activations during the in-person return of the Cannes Lions International Festival of Creativity View the story Menu INTRODUCTION SPOTIFY PINTEREST META SNAP REDDIT TIKTOK SHUTTERSTOCK SRMG LinkedInTwitterFacebook THE CANNES LIONS INTERNATIONAL FESTIVAL OF CREATIVITY RETURNS Five Activation-Rich Brand Experiences By Kaylee Hultgren In a normal year (ah, to dream of such things!), the Cannes Lions […]

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a person holding up a cell phone with a gold frame on the screen and an award in front of them

“Through the SCAD Museum App, augmented reality technology reads the visual cues from each design. Though the canvas in blank in front of them, the user sees current SCAD Museum artwork embedded in the frame on their smart phone or mobile device. When the...

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an exhibit booth with gatorade products displayed on the front and back walls at night

Another successful year of shows with our partner Mirror Show Management for Gatorade. This year’s focus was all about adding enhancements to the customer experience, through a few large scale interactive additions, to smaller UI and UX updates.

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people are standing around in front of a stage with an adidas logo on it

A partnership with Journeys, the event used interactive art installations, free ticket prices, and an unexpected city choice to connect with consumers in a new way.

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