How Corporate Logos Evolve infographic. This shows how recognizable logos have evolved over time. Logos like Shell and BMW have remained pretty much the same. Brands like Xerox, Pepsi, and IBM have modernized their corporate logos.
The coca cola logo has changed alot throughout history. Although it has been redesigned a number of times, a similar style of text is used and this is the focus throughout the logos. At first the logo was produced in black and whit