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5. EQUILÍBRIO. Fundation Argentina de transplante hepático, DDB

5. EQUILÍBRIO. Fundation Argentina de transplante hepático, DDB

fath-donate-lifetime-print-385422-adeevee.jpg (1701×2400)

fath-donate-lifetime-print-385422-adeevee.jpg (1701×2400)

obesity-is-suicide

obesity-is-suicide

The ad La Casa del Encuentro: Fake Up was created in Argentina was an online ad as well as print.  It’s all about getting women to speak up about domestic Violence. They created a print ad that allows for people to scan and see the person behind all the make-up, revealing that it is a female who was abused.  Playing to Argentina’s #ADPR438_MAS (56) where women are often seen and not heard. Also plays to #ADPR438_PDI (49) as in certain places men are seen as the higher power and women are…

The ad La Casa del Encuentro: Fake Up was created in Argentina was an online ad as well as print. It’s all about getting women to speak up about domestic Violence. They created a print ad that allows for people to scan and see the person behind all the make-up, revealing that it is a female who was abused. Playing to Argentina’s #ADPR438_MAS (56) where women are often seen and not heard. Also plays to #ADPR438_PDI (49) as in certain places men are seen as the higher power and women are…

A para Brinquedos Estrela campanha impressa para a Super Massa. Os anúncios trazem imagens que buscam mostrar como todo final de brincadeira é o

Freddo Ice Cream: Chocolate Advertising Agency: Y&R, Buenos Aires, Argentina

Freddo Ice Cream: Chocolate Advertising Agency: Y&R, Buenos Aires, Argentina

Lugar para Grávida

Lugar para Grávida

Cannes Lions 2016 Hot contenders - Predictions 1 on Behance

Cannes Lions 2016 Hot contenders - Predictions 1 on Behance

xeroxwwf3

xeroxwwf3

This ad is called Firefighter by Ineco.  This ad shows how Alzheimers affects men and women.  The young Firefighter in this ad is actually a elderly man who believes he is still that firefighter.  The emotional appeal is towards families who know what the disease is like.  They want people to understand.  Argentina is ranked (86) in Uncertainty Avoidance  shows how a society deals with the fact that the future can never be known. Associated with the Innovation and Global paradox…

This ad is called Firefighter by Ineco. This ad shows how Alzheimers affects men and women. The young Firefighter in this ad is actually a elderly man who believes he is still that firefighter. The emotional appeal is towards families who know what the disease is like. They want people to understand. Argentina is ranked (86) in Uncertainty Avoidance shows how a society deals with the fact that the future can never be known. Associated with the Innovation and Global paradox…

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