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Championed by Dr. Peter Fader, author of Customer Centricity: Focus on the Right Customers for Strategic Advantage, being customer centric means looking at a customer’s lifetime value and focusing marketing efforts squarely on that real-world, high-value customer segment to drive profit.

Championed by Dr. Peter Fader, author of Customer Centricity: Focus on the Right Customers for Strategic Advantage, being customer centric means looking at a customer’s lifetime value and focusing marketing efforts squarely on that real-world, high-value customer segment to drive profit.

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Understanding Yourself :: you have to make sure you understand your true self, your ‘essence’. What are your strengths, pitfalls or values? What gives you energy? When do you feel best? What do you like to do most? What are you most proud about? If time and money didn’t matter, what would you be doing? Try to spot the activities you prefer and would do non-stop if you could.

Understanding Yourself :: you have to make sure you understand your true self, your ‘essence’. What are your strengths, pitfalls or values? What gives you energy? When do you feel best? What do you like to do most? What are you most proud about? If time and money didn’t matter, what would you be doing? Try to spot the activities you prefer and would do non-stop if you could.

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Close Up With The Fujitsu LIFEBOOK T904 Ultrabook

Service Blueprint.

Service Blueprint.

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