AMC Networks: Consumer Journey
·Customer touch-points with AMC Networks and it's various brands - AMC, BBC America, IFC, IFC Films, and SundanceTV.
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24 - While at an NYU friend's house party, Vinod meets Ryan Hawke, a producer on a documentary by Ethan Hawke about the pianist Seymour Bernstein. He hits it off with Ryan and expresses an interest in being part of the documentary crew when he learns that the director is Ethan Hawke, the actor in countless Richard Linklater films. He's invited to meet the director and joins the crew of the production.
25 - The first day of shooting is a blur for Vinod. He's come a long way since the days of watching movies on his computer. He's hungry to prove his talent and do his best on the job. It turns out the film will be distributed in the United States by Sundance Select - a brand of IFC Films, and by extension, AMC Networks.
1 - Vinod is born in Chennai, India; a child of the 90's growing up in the newly-liberalized economy of India. From a very young age, Vinod is deeply interested in moving pictures and storytelling, often spending entire hours after school glued to the television and to his favorite shows on the Cartoon Network.
4 - After a friend recommends a documentary that'll "knock his socks off", Vinod watches (and loves) Michael Moore's controversial documentary: Fahrenheit 9/11, released, again, by IFC Films. The movie exposes Vinod to the frailty of the political process, even in developed countries, and solidifies his interest in the movie-making process.
22 - After asking out a girl from his program - Varuna - Vinod decides to take her to see the new Richard Linklater movie Boyhood. They've both been looking forward to seeing the movie; after all, it's been in production for over 12 years. During the opening credits, Vinod chuckles to himself as he sees the IFC Films logo - again!
19 - While listening to episodes of Marc Maron's podcast, which regularly features guests, he's introduced to comedians Riki Lindhome and Kate Micucci who are promoting their new IFC show Garfunkel and Oates. Vinod is a fan of the show and is crestfallen when their show is cancelled after just one season.
18 - On holiday in Los Angeles one summer, Vinod and his friends decide to watch a stand-up comedy show in town. They end up going to a Marc Maron show at the Comedy Store in West L.A. Vinod loves the experience and becomes a fan of Maron's work, subscribing to his podcast: WTF, and regularly watching his IFC TV series, Maron.
12 - As Vinod gets deeper into "critically acclaimed" TV programming, he decides he has to watch BBC America's highly rated documentary Planet Earth. He's a big fan of the naturalist David Attenborough, who narrated the documentary. The show impresses on Vinod the idea that man is just a part of nature and that his problems pale in the grand scheme of things.
5 - To satiate his interest in how movies are made, Vinod begins to watch episodes of "Anatomy of a Scene", a show that premiered on SundanceTV. As his interest in pursuing a career in Hollywood production grows, Vinod has a stroke of luck: his father decides to move the family to the United States owing to his new job.
21 - During his summer break, Vinod decides to put his Netflix account to good use and binge watches The Walking Dead, a zombie TV show that aired on AMC. Vinod had deemed it unworthy of his time because of the saturation of zombies in american pop culture at the time and he thought AMC was just jumping on the zombie bandwagon.
9 - While perusing IMDb for British independent films, Vinod stumbles across a film in one his favorite genres: crime. Guy Ritchie's Lock, Stock, and Two Smoking Barrels is a film Vinod has heard of before, often referred to as the British Pulp Fiction. He can't wait to download it, but then remembers that unlike India copyright laws are very strict in the U.S. Luckily, a few weeks later he stumbles upon the movie playing on SundanceTV!
8 - Starting to notice the IFC Films logo popping up in a lot of independent films, Vinod - ever the film aficionado - seeks out more films by the distribution company. He comes across Fish Tank, a British indie film by the writer-director Andrea Arnolds. This film, along with Submarine, introduces Vinod to British independent cinema and British media in general.
14 - While watching the Emmys, Vinod stumbles across another show he decides to add to his viewing list - another AMC drama - this time it's one set in the 1960s, about an ad executive in New York City. The show quickly proves to be Vinod's new favorite and takes over his TV viewing once Breaking Bad ends.
13 - In 2010, like most late teens at his school, Vinod is hooked to the breakout hit TV show Breaking Bad. It's on a channel he's never watched before - AMC (He's only ever watched BBC America, the network channels and Comedy Central). Vinod and his friends can't get enough of the show - it's unlike anything he's ever seen. He's ecstatic when Bryan Cranston - the show's lead actor - wins the Emmy award for his work on the show.